Senior Brand Manager, Rheumatology in Maidenhead - AbbVie

Job Overview

Maidenhead, England
Job Type
Full Time
Date Posted
12 days ago

Additional Details

Job ID
Job Views

Job Description

About AbbVieAbbVie’s mission is to discover and deliver innovative medicines that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people’s lives across several key therapeutic areas: immunology, oncology, neuroscience, eye care, virology, women’s health and gastroenterology, in addition to products and services across its Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at . Follow @abbvie on Twitter, Facebook, Instagram, YouTube and LinkedIn.Drive the development and implementation of marketing strategies and tactics based on robust insight gathering, market understanding and customer centricity to ensure the seamless delivery of omnichannel programs that will positively impact the customers and patients we serve. Work autonomously, focused on creating a strategic brand plan for current and future launches. Exposure to senior leadership, a chance to work with global, visibility, recognition and future development opportunities. Highlighted Key responsibilities include:Design and drive customer and patient insight gathering processes, which fuel strategic and operational decisions Working alongside the Brand Lead, above country and field teams to develop marketing strategies for the product through working in the matrix environment. To continually gain insights to customer opinion and behaviours to feed into brand planning process – effectively manage the marketing intelligence systems/process.Build a strong omni-channel Management plan to maximise opportunities across our channel and stakeholder mix in order to strengthen and imbed promotional campaigns.To effectively manage External Expert relationships across the UK. Identify the right agency partners to deliver against our business priorities; ensure true partnership between AbbVie and agenciesAccountable for the co-creation and implementation of customer journeysResponsible for managing the budget with monthly meetings with the Finance partnerLead the brand champions quarterly meeting using insights to drive outputs and changeQualificationsScience / Life Science Bachelor’s Degree or equivalent experience required. Additional marketing qualifications an advantage. Previous marketing experience A passion for digital innovation is a must.Launch experience would be advantageous. #LI-CP1TravelNoJob TypeExperiencedScheduleFull-timeJob Level CodeICEqual Employment OpportunityAt AbbVie, we value bringing together individuals from diverse backgrounds to develop new and innovative solutions for patients. As an equal opportunity employer we do not discriminate on the basis of race, color, religion, national origin, age, sex (including pregnancy), physical or mental disability, medical condition, genetic information gender identity or expression, sexual orientation, marital status, protected veteran status, or any other legally protected characteristic.


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