Brand Manager - Preschool in Slough - Mattel

Job Overview

Slough, England
Job Type
Full Time
Date Posted
4 days ago

Additional Details

Job ID
Job Views

Job Description

Posting Title Brand Manager - PreschoolRequisition Number 221654Company Mattel UK LimitedLocation Slough, EnglandAddress 3rd Floor, The Porter Building,, 1 Brunel WayZip Code SL1 1XLJob Category MarketingCREATIVITY IS OUR SUPERPOWER. It’s our heritage and it’s also our future. Because we don’t just make toys. We create innovative products and experiences that inspire, entertain and develop children through play. Mattel is at its best when every member of our team feels respected, included, and heard—when everyone can show up as themselves and do their best work every day. We value and share an infinite range of ideas and voices that evolve and broaden our perspectives with a reach that extends into all our brands, partners, and suppliers.** Location Flexible Across All Mattel EMEA Sites **The Team:As part of a wider EMEA Regional Marketing team, this role sits under the Infant Preschool Marketing Lead, and will focus on our Licensed-In Preschool properties as well as Mattel owned intellectual Preschool property. You will work closely with the worlds leading storytellers within the toy category as well as a wide variety of internal stakeholders across global and local marketing teams, insights and digital marketing.The Opportunity: As the Brand Manager for Preschool, you'll be responsible for managing a portfolio of preschool brands. You'll provide strategic direction across product ranging, price architecture and go-to market approach, to ensure effective, creative and efficient implementation of Mattel’s category strategies and plans - you'll also partner with the brand owners (licensors) to maximize opportunities across content and retail landscapes.What Your Impact Will Be: Contribute to the development of the Regional brand strategies (15 markets)Collaborate closely with the Global Brand Team (GBT) and with other members of the Regional Marketing Team (day to day communication) for effective brand managementDevelop marketing programs and tactics that can be implemented in the region, working with media and communications agenciesHelp define A&P Regional budgetPropose initial pricing and contribute to European quotas meetings by monitoring quotasDefine the line architecture, pricing and volumes for segment responsibility to deliver against defined objectivesContribute to product and Marketing presentations to the Local Marketing communities for their respective segmentsWork in collaboration with countries in the major steps, get constant insights in implementation results, share results with the countries within the regionPartner with the GBT and Planning team to ensure smooth production and supply process including administrative tasks for setting up new product linesShare and guide implementation of country best practice within Europe community and the GBTWork effectively within a matrix organisation and a virtual teamAbility to build collaborative teams and communicate with impactManage relationships across Europe and with the Global Brand teamsMonitor performance and work with Local Marketing teams to course correct where necessaryPartner with the Planning team and Global Brand team to ensure a smooth production and supply process, including administrative tasks for new product linesWhat We’re Looking For: Degree in Marketing, Sales, Business Administration (Bachelor/Master/Diploma) or equivalent qualificationDemonstrable experience operating in a Brand Management roleCommercial/marketing experience within Brand Marketing in Toys, FMCG or Licensed consumer goodsA track record in coordination and deliverySolid financial acumen – must be comfortable with forecastingResult orientated, winning mentality, competitive, string will to succeedStrategic thinking and tactical skillsThe ability to design action plans that can be easily appliedProactive problem solver with a creative and analytical mind-setCan build and maintain strong and collaborative relationshipsAbility to work in a variety of projects (multi-tasking) with aggressive deadlinesCan influence and communicate effectively at all levels of seniority (up to VP)Enjoys working in a fast-paced environmentPossess a tenacious attitude with a bias for actionCompetitive (winning!) spiritFlexibility for occasional EMEA travel (1-2 days quarterly)Fluency in English + European language advantageous but not mandatoryWhat It’s Like to Work Here:We are a purpose driven company aiming to empower the next generation to explore the wonder of childhood and reach their full potential. We live up to our purpose employing the following behaviors:We collaborate: Being a part of Mattel means being part of one team with shared values and common goals. Every person counts and working closely together always brings better results. Partnership is our process and our collective capabilities is our superpower.We innovate: At Mattel we always aim to find new and better ways to create innovative products and experiences. No matter where you work in the organization, you can always make a difference and have real impact. We welcome new ideas and value new initiatives that challenge conventional thinking.We execute: We are a performance driven company. We strive for excellence and are focused on pursuing best in class outcomes. We believe in accountability and ownership and know that our people are at their best when they are empowered to create and deliver results.Our Approach to Hybrid WorkWe embrace a hybrid work model to empower a culture of growth, optimism, and wellbeing, where everyone can deliver on our shared purpose and realize their full potential. Combining purposeful in-person collaboration with tech-enabled hybrid work, our focus is to provide flexibility while enabling collaboration for moments that matter.Who We Are:Mattel is a leading global toy company and owner of one of the strongest catalogs of children’s and family entertainment franchises in the world. We create innovative products and experiences that inspire, entertain and develop children through play. We engage consumers through our portfolio of iconic brands, including Barbie, Hot Wheels, Fisher-Price, American Girl, Thomas & Friends, UNO and MEGA, as well as other popular intellectual properties that we own or license in partnership with global entertainment companies. Our offerings include film and television content, gaming, music and live events. We operate in 35 locations and our products are available in more than 150 countries in collaboration with the world’s leading retail and ecommerce companies. Since its founding in 1945, Mattel is proud to be a trusted partner in empowering children to explore the wonder of childhood and reach their full potential.Mattel is recognized for the second year in a row as a Great Place to Work and as one of Fast Company’s Best Workplaces for Innovators in 2022.Visit us at  and .Mattel is an Affirmative Action/Equal Opportunity Employer where we want you to bring your authentic self to work every day. We welcome all job seekers including minorities, females, veterans, individuals with disabilities, and those of all sexual orientations and gender identities.


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