Events and Digital Marketing Executive in Reading - Michael Page Marketing

• Delivers and promotes B2B/B2C events, webinars and training programmes.
• Manages event logistics, budgets, suppliers and digital marketing content.

Client Details

A fast-growing global technology and consumer electronics business is seeking an Events & Digital Marketing Executive to coordinate and promote its B2B and B2C events, webinars and training programmes.

The role combines end-to-end event management with digital marketing responsibilities, including content, communications, stakeholder engagement, budget management and campaign delivery to drive audience engagement and business growth.

Description

The successful Events & Digital Marketing Executive:

• Coordinate and deliver B2B and B2C events, webinars and training programmes from planning through to execution and post-event evaluation.
• Manage event budgets, supplier negotiations, invoices and cost control.
• Develop project plans, timelines and logistics schedules to ensure seamless event delivery.
• Source and manage venues, catering partners, production suppliers and external vendors.
• Collaborate with marketing and design teams to create high-quality event content and materials.
• Support speaker management, including briefing, scheduling and logistics coordination.
• Plan and execute event marketing campaigns to drive registrations, attendance and engagement.
• Oversee event-related communications, ensuring brand consistency across all channels.
• Build and maintain strong relationships with event organisers, sponsors and key stakeholders.
• Review contracts and manage commercial risks associated with venues and suppliers.
• Coordinate on-site event requirements, including merchandise, refreshments and promotional activities.
• Manage website content and digital communications, ensuring event information remains accurate and up to date.
• Support CRM and digital marketing initiatives to maximise event reach and audience engagement.
• Monitor market trends, audience insights and event performance, producing reports and recommendations for future improvements.

Profile

The successful candidate will have:

• Events organisation experience, including planning and marketing execution support
• Strong organizational skills with exceptional attention to detail
• Excellent communication and stakeholder management abilities
• Confident managing multiple projects with tight deadlines in a fast-paced environment
• Solid financial acumen with experience managing budgets and cost control
• Strong front-of-house presence
• Proficiency in Microsoft Office; experience with digital marketing tools advantageous
• Proactive, resourceful, and adaptable with a positive, can-do attitude
• Comfortable working with stakeholders across the business
• Good knowledge of digital marketing
• Familiarity with analytics report creation

Job Offer

On offer for the successful candidate:

• Ideally a Marketing/Industry professional qualifications desirable
• Evidence of staying up to date with technology developments on an ongoing basis
• £38,000 - £42,000 basic
• Reading Based
• Perfect for someone who enjoys Events & Digital within Technology