Digital Account Director in Gloucester - Walker and Sloan Ltd

Walker and Sloan are proud to be working with a performance marketing agency in Gloucestershire as they are keen to bring on board an experienced Account Director.

Salary: Up to £50k

WFH - 1 Day in the offices in Gloucestershire

Working for the digital performance agency, the planning account director is a senior client contact who leads the development and planning of our client’s digital strategy and oversees all campaign execution. Experienced in leading digital marketing strategy development you can lead your client’s agency team effectively and build great client relationships. You will work to make the agency a key part of the client’s marketing department.

You are comfortable with data, responsible for leading results analysis, challenging what you see, extracting insights, exploring opportunities for clients, setting targets and monitoring results. You can make the complex, simple, are experienced at selling in additional services to clients and have a proven track record of growing client accounts.

Currently we don’t have a team of account managers and executives, but if needed in the future, you will have some experience of managing and developing junior team members.

You like being hands-on and are well-organised and efficient, and comfortable managing all aspects of our relationship with each client. With a keen commercial sense, you work closely with colleagues to develop commercial proposals for clients and take responsibility for budgeting, forecasting and profitability. You are collaborative and work with integrity to achieve the best outcome for the agency and our team and our clients.

Key Responsibilities

• Leading client account strategy, planning and forecasting, short, medium and long term
• Leading results data analysis, insight development and opportunity spotting for our client and the agency
• Growing client accounts and business forecasting
• Developing proactive, positive relationships with all clients
• Monitoring the quality of our service, proactivity, and campaign planning, execution and delivery
• Supporting and developing the skills and expertise of your team when required
• Ensure our internal finance control processes and all other processes are followed
• Continuously develop knowledge of what is going on in digital media, the web and society, business and culture in general, and lead research in your clients’ business and markets
• Provide recommendations for our asset development: web site, case studies and social media. Actively participate in our agency content development and social media strategy.
• Contribute to new business meetings, help to organise and take part in pitches.

Key skills and qualities we are looking for include:

Experienced digital marketer with strategic digital planning abilities and an understanding of digital channels and platforms, targeting options, campaign optimisation, results tracking and analysis

• Proven ability to grow client accounts
• Analytical approach with strong excel skills
• Good at building positive client and team relationships
• Strong commercial sense
• Great communication skills, both written and verbal, and experienced in PowerPoint
• Motivated, enthusiastic and proactive attitude
• Good team player, team leader and motivator
• Experience of working within a fast-paced agency environment
• Has good attention to detail

Ideally an academic degree, science, maths, technology or English based. Science, English or maths ‘A’ levels or equivalent if not studied to degree level.

Benefits

• Competitive salary
• Enhanced Holiday Allowance – starting with 22.5 days per annum plus Bank Holidays
• Company Auto Enrolment Pension Scheme
• Life Insurance
• Annual Eye Tests
• Refer a Friend Scheme
• Bonus Scheme
• Continuous Training and Development Programmes
• £25, net, per month contribution to Gym Membership
• Free Employee Assistance Programme provided by AXA PPP
• Free Parking when in office