Lead Marketing Analyst in London - Harnham - Data & Analytics Recruitment

Lead Marketing Analyst

Salary: Up to £100,000 -£120,000

Location: Remote

We're partnering with a leading name in digital entertainment, renowned for creating deep, engaging products across PC, console, mobile, and subscription platforms. With millions of users worldwide, they're seeking a hands-on Lead Marketing Analyst to drive smarter decisions across their ecosystem.

About the Role:

You'll work across web, app, and digital products - not just reporting, but shaping how players engage, subscribe, and stay connected. You'll be leading marketing analytics projects within the business, covering areas like uplift, LTV, incrementality, MMM, and attribution, to generate actionable insights that influence strategy at scale.

What You'll Need:

• Strong SQL skills and expertise in data visualization
• Proven B2C analytics experience (subscription focus essential)
• Experience across multiple platforms - web, app, PC (not just web analytics)
• Experience driving marketing analytics projects (uplift, LTV, incrementality, MMM, attribution)
• Background in mobile gaming or consumer app
• Experience in a start-up or scale-up environment is a plus

If you're ready to make an impact in a fast-growing digital entertainment company, send your CV to register your interest.