CRM Manager in Oxford - CV-Library

This growing marketing team are looking to add a CRM Manager to their fantastic team!

Client Details

My client is a growing organisation that offers educational programs during the summer for teenagers.

Description

As the CRM Manager you will have the following responsibilities:

Devise, develop and implement the CRM strategy to drive conversion, loyalty and revenue growth through our email, SMS and Direct Mail channels
Identify, create and analyse segmentation of customers
Employ segmentation and personalisation tactics, to ensure all customer communications are targeted, personalised and relevant
Map customer journeys by analysing user touch points and with this data, maximise commercial opportunities
Own the email, SMS and Direct Mail marketing calendar.Profile

The successful CRM Manager will have the following experience/skills:

Demonstrable experience in a similar CRM role - including technical expertise and experience working with marketing automation
Excellent communication skills
Commercial acumen
Experience with customer journeys, segmentation etc
The ability to lead and develop a small team
Experience within the education sector is not required, but a passion to work in the sector is a must!Job Offer

The successful candidate will receive a competitive package and the opportunity to join a growing team.

Oxford based - hybrid working (3 days office, 2 from home)